How to Test Prices on a Digital Product Without Misleading Buyers
Price testing helps you learn what buyers value. Here’s how to run tests while following the FTC’s guidance on honest price claims.
Price testing helps you learn what buyers value. Here’s how to run tests while following the FTC’s guidance on honest price claims.
If you send marketing emails about your digital products, the CAN-SPAM Act applies. Here are the FTC’s main requirements in plain English, plus what they mean for PLR-based autoresponders.
A good sales page for a PLR-based product explains who it’s for, what’s inside and why your version is worth buying – without hype or earnings promises. Here’s a section-by-section guide, with the FTC rules to keep in mind.
A plain-language overview of FTC guidance on testimonials, fake reviews and disclosures for small digital-product sellers.